How Javvo gets your business recommended by AI

Javvo measures how you show up in AI answers, audits the five levers that drive AI recommendations, and builds the plan that wins you new customers. This is data-driven Answer Engine Optimization (AEO), also known as Generative Engine Optimization (GEO).

The Five Levers of AI Visibility

We do a deep audit across the five levers that determine AI recommendations, and produce an action list that shows the strengths worth defending and the gaps to fix. Then we do the work with you and deliver measurable results.

Technical Foundation

Make your site readable to AI.

When your site is readable to AI, engines quote your pages directly and state your facts the way you wrote them.

Data Integrity

Ensure your data is trustworthy to AI.

When your facts are consistent everywhere AI looks, engines repeat them with confidence. When they conflict, AI either drops you or spreads the inconsistencies.

Content Optimization

Give AI strong content to quote.

When you produce content optimized for AI on the questions your customers ask, AI chooses your content over your competitors'.

Brand Reputation

Shape how AI portrays your brand.

What AI says about you is synthesized from your reputation online. A managed reputation means AI describes you the way you position your brand.

Earned Authority

Build a strong presence where AI looks.

AI recommends businesses that the sources it trusts already vouch for. Authority earned on those sites gets you cited and keeps you cited.

The Five-Lever Framework comes from Javvo's own research across thousands of real AI answers into how AI engines choose which businesses to recommend.

See the research behind the framework →

Measurement you can trust

We measure your visibility across ChatGPT, Gemini, Perplexity, Claude, Microsoft Copilot, and Google AI Overview.

We test the questions your customers actually ask.

Your question set is built around real customer search demand, focused on the high-intent questions customers ask right before a purchase.

We build complete and accurate competitive sets.

Our entity data cleansing tracks every competitor by their variant names across AI answers, including the ones you may not be aware of, and counts each one accurately.

Your numbers move only when your visibility does.

We keep your question set and competitor set comparable month over month, so movement in your numbers means real movement in your AI visibility.

We check whether AI describes you accurately.

We report not only how often AI cites you, but whether the way AI describes you matches how you position and differentiate your business.

Led by marketing experts, accelerated by AI

Our team learns your business, finds your differentiation, sets the strategy, and reviews everything before it ships. AI agents assist with execution, which cuts deployment from months to days or weeks without the overhead of a traditional agency.

Book a discovery call and get a free AI Visibility Snapshot

See how AI answers the questions your customers are asking about your business.

Book a discovery call

Frequently asked questions about our methodology

How do you decide which questions to test?
We build your question set around the questions your customers actually ask, weighted by real search demand and mapped to the buyer journey. You review and confirm the set before anything runs, and you can add questions you know your customers ask.
How do you count mentions when AI names a company in different ways?
An AI answer can name one company several ways: its brand name, its legal name, one of its products, and one of its people. Our entity data cleansing traces each back to the company behind it, filters the generic phrases that only look like brand mentions, and counts that company once. Without this step, share of voice is inflated for some competitors and understated for others.
How do I know a change in my numbers is real?
AI engines don't return the same answer every time, so a single reading can show movement that isn't there. We sample each question multiple times on every engine and report the pattern rather than any one answer.
How do I know the answers reflect the current web and not the model's training data?
Every query runs with live web search enabled, so each engine retrieves and answers from what is published now. This matters because training data can be months old, and a business that fixed its site last quarter would still be measured on last year's web.
Which third-party sources should we prioritize?
We count which sources AI engines cite most often when answering your customers' questions, so your effort goes to the directories, publications, and communities that actually feed the answers in your market.
Can I see the questions and answers behind the numbers?
Yes. We provide the full question and answer set we capture from every AI engine, with the businesses each AI answer recommended. The numbers are traceable to the answers that produced them.
Can you guarantee my business will show up in AI answers?
No, and any vendor promising guaranteed AI visibility is selling something they cannot deliver. What AEO does is raise the probability, by optimizing your whole online presence: your site, your data, your content, and the third-party sources AI reads. Holding that position takes ongoing work, not a one-time fix, because everything AI reads about you and your competitors keeps changing.